Meeting mode

Commercial Review

Presentation-ready. Move through the agenda sequentially — do not open a slide deck first.

Business Pulse

Revenue

+5.1%

Latest month versus same month last year

Volume

+5.8%

versus the same comparison

Realization

−0.6%

price, mix and net discounting

Plan

−₹11.3 Cr

versus the sample plan

Growth Drivers

Where is growth coming from?

Preparing visual.

Investigate

Growth Drags

Where is growth leaking?

Preparing visual.

Investigate

Markets

Investigate →

Portfolio

3 SKUs generate 70% of incremental growth, increasing portfolio concentration risk.

RGM

Of the +₹20.2 Cr revenue move, volume is +₹22.8 Cr, mix +₹3.2 Cr, price/net −₹5.9 Cr.

RTM

Karnataka distribution increased +10.0%, but sales per distribution point declined −1.4%. Distribution expansion is not translating into productivity.

How is the business moving?

CurrentYear agoSample plan

Preparing visual.

Opportunities

Open Opportunities to investigate commercially valuable openings ranked from the model.

Decisions

Should we increase Maharashtra promotion support?Open
Do we reallocate premium packs into Karnataka and Telangana?Open
Should General Trade pricing architecture be corrected?Open
Do we buy energy share with spend, or build Pulse where productivity is already high?Open

Actions

Audit GT claims and scheme leakage in Maharashtra · RGM, West · 2026-09-12
Separate MT investment from GT scheme funding · Sales Director, Modern Trade · 2026-09-08

Sample plan: actual ₹413.3 Cr versus plan ₹424.6 Cr (−₹11.3 Cr).

Decisio

Reading the commercial model.